7 Ways Marketing Automation Can Help Your eCommerce Business 🛍️
As a marketer, you’ve probably heard of eCommerce marketing automation. However, when people first hear about marketing automation, they usually have quite a few questions. Is it going to replace real-life marketers? How does it work? How is it going to help me? This article is going to answer these questions by showing a few…
Email Marketing
Marketing Automation
Growth Marketing
Business Training
Product Updates
7 Ways Marketing Automation Can Help Your eCommerce Business 🛍️
As a marketer, you’ve probably heard of eCommerce marketing automation. However, when people first hear about marketing automation, they usually have quite a few questions. Is it going to replace real-life marketers? How does it work? How is it going to help me? This article is going to answer these questions by showing a few…
19 Lead Magnets You Should Use To Increase Sales 📌🛎️
Even though the expression “lead magnets” might be unknown to you, you’re most likely familiar with its practice. A lead magnet is something you provide entirely free to prospects in exchange for their contact information. There are many ways to go about this and to make lead magnets profitable for your business, and that’s what…
How to Communicate Effectively in Times of Crisis 📢
The current worldwide crisis has created a series of challenges in terms of how companies and brands interact with their customers. This situation calls for the right type of communication. But what is the right type of communication in such an atypical situation? The great majority of the current workforce has never faced anything like…
Top 10 Best Practices for your SMS Marketing Campaigns 📱
SMS used to be a communication tool that wasn’t available for the common business to use. However, with the rise of new and more affordable marketing automation solutions like Platformly, many small and medium businesses now have the chance to use this means as a marketing solution to let consumers know about news and offers….
Our Top 12 Tools for Remote Work
Due to the current crisis that has spread around the globe, many of us are trying to figure out the best way to work from home while maintaining productivity. At Platformly, we’ve always worked remotely, so we have a few tips for our readers who may still be adjusting to this practice. This article will…
Key Business Metrics Every SaaS Company Should Track
Despite a common misconception, marketing isn’t just about creativity and advertising. Above all, marketing is a fine analytical science based on numbers, or business metrics. To prove this, let’s answer a straightforward question: What is the main goal of business owners spending thousands of dollars in promotion and lead generation? No doubt, it’s attracting money…
How to Create & Run a Quiz for Your Customers
Quizzes and Segmentation: Did you know that segmentation is one of the most powerful things you can do with your contacts, not just for the results you will generate but also for your customers, to ensure they are getting messages related to their situation. One way to do this is to ‘quiz’ your database with questions, and…
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Email Marketing
Tips, insights, fresh ideas and more
to up your email marketing game
Marketing Automation
Techniques that will help you design
more effective automations
Growth Marketing
Other marketing topics: SEO,
Content Marketing, Growth Hacking...
Business Training
General business advice,
how to start and run a business
Product Updates
Updates about Platform.ly,
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