Email Marketing Analytics: How to Track & Analyze Your Campaigns 👩💻💼
Should you use email marketing analytics to track your campaigns? Tough question, we know. Maybe you use some email marketing KPIs like open rate and bounce rate, but not much else. Maybe you’re not paying attention to any of that at the moment because you have a lot to do already. In this article, we’ll…
Email Marketing Analytics: How to Track & Analyze Your Campaigns 👩💻💼
Should you use email marketing analytics to track your campaigns? Tough question, we know. Maybe you use some email marketing KPIs like open rate and bounce rate, but not much else. Maybe you’re not paying attention to any of that at the moment because you have a lot to do already. In this article, we’ll…
How to Use Marketing Funnel Automation to Nurture Sales
For many marketers, marketing automation is still a confusing matter. With this article, we hope to clarify some of the myths surrounding marketing automation and show you the benefits of getting a marketing automation solution for you and your team. First of all, there’s a common myth that marketing automation will replace marketers. That couldn’t…
The Top 50 Marketing Influencers to Follow in 2020 👨💻
Sometimes, we all need a little bit of inspiration. And when it comes to marketing, we all know the inspiration and original insights are a difficult thing to come by. It seems like everyone around us is saying the same thing: so it’s great to have some influencers from different areas giving you great advice…
4 Effective Ways to Measure Influencer Outreach Campaigns
Influencer Outreach continues to mystify a lot of marketers. On one hand, it’s considered the number one marketing strategy for new customer acquisition. On the other, it’s considered unpredictable at best, unknown and costly at its worst. Here’s the deal. Influencer Outreach is here to stay. Influencer marketing is one of the fastest-growing marketing channels…